Trade Gothic font was originally designed by Jackson Burke in 1948. During that time, the common remark about Trade Gothic is its absence of unification that is suitable to its sans serif family. However, this does not affect the functionality of the font. In fact, such difference fashioned practical charm and naturalism for many profitable designers. Trade Gothic font became a staple among commercial advertisements and other business materials.
The condensed versions are appropriate for newspaper headlines, while some would combine the font with the roman text fonts. Trade Gothic font is the best choice for front and opening pages of any publications, making it the 14th bestseller.